Global market review of lingerie and intimate apparel
Released on: September 22, 2008, 4:22 am
Press Release Author: Bharatbook.com
Industry: Apparel & Fashion
Press Release Summary: Global market review of lingerie and intimate apparel has been packaged with our latest 'Global market review of swimwear and beachwear' to provide you with a comprehensive insight into each of these neighbouring markets at a discounted price. Save nearly 30% by purchasing these reports together in this package
Press Release Body: Bharat book promotes new report on Global market review of lingerie and intimate apparel.This report comes with the Global market review of swimwear and beachwear - forecasts to 2013 (2007 Edition) For more information http://www.bharatbook.com/detail.asp?id=71582
Global market review of lingerie and intimate apparel has been packaged with our latest 'Global market review of swimwear and beachwear' to provide you with a comprehensive insight into each of these neighbouring markets at a discounted price. Save nearly 30% by purchasing these reports together in this package!
The reports follow the same digestible format, including all of the information required to help companies in both industries plan their next marketing strategies. Each report includes market definitions, a breakdown of the market by product, and industry forecasts to 2013and 2014 respectively. The activities of the major players are considered in both reports, including selected company profiles.
'Global market review of lingerie and intimate apparel – forecasts to 2014' (Jan 2008)
This latest edition of global lingerie report considers the state of the industry worldwide at a time of intense company turmoil.
The first edition of this report suggested that the lingerie product group was one of the most fiercely contested areas of clothing, with a multitude of genuinely international brands, competing with some big-hitting private-label retailers. The second edition showed the beginnings of genuine strategic change in the positioning of major brands and own label retailers.
Over the last three years, this crowded market has risen in value by 2.6%, but has seen a number of major players re-assess their market positions.
This third edition report reviews lingerie and intimate apparel worldwide, providing another insightful analysis of the industry, including:
Market definitions The historical and current market, 2004-2007 Market forecasts, 2007-2014 Branding, pricing and costing Major industry events An in-depth interview with the editor of Lingerie Buyer magazine The major companies and brands, including Sara Lee, VF Intimates, Warnaco and Triumph Report coverage :
Chapter 1 takes the form of an executive summary, with chapter 2 providing an introduction.
In Chapter 3, the lingerie product sector is reviewed and redefined. This is important because of the accelerating polarisation of the market in the developed world between 'desirable' garments and the 'value' end of the market.
Chapter 4 looks at the total global lingerie market 2004 through 2007. The fundamental marketing issue in the lingerie business is no longer the battle for share that used to take place between global brands and retailers' own labels around the world. The burning issue now is whether, if they have the will, skills and money to compete in the developing world.
Looking forward, chapter 5 looks at where in the world we will see monetary growth in the lingerie industry, providing forecasts to 2014 by region and garment type.
In chapter 6, brands and own label price points and price structures are reviewed. The lingerie industry is composed of national and international own label retailers, global and regional lingerie brands, and is supplied by manufacturers now almost entirely from lower-cost countries, whose names are unknown to the consumer, but important to the industry.
Moving on from economics, chapter 7 addresses the major industry events that have happened in the last two years, and poses the questions "is it the end of the road for the portfolio lingerie brand?" and "what concepts will drive the industry forward?".
To help shed light on this, we conducted an in-depth interview with the editor of Lingerie Buyer magazine, as outlined in chapter 8. This chapter also looks at opinions of the writer himself and industry insiders.
Finally, in chapter 9, we look at how this apparel sector is likely to face new key issues and develop in the future.
'Global market review of swimwear and beachwear - with forecasts to 2013' (June 2007)
In this second edition global market review of swimwear and beachwear it is important to record that; sports brands are getting more into fashion lifestyle and fashion brands are 'borrowing' sports functionality.
In terms of quantifying the market, swimwear accessory products, such as pareos, robes, goggles and skull caps have been omitted from this report. Only by doing this is it possible to focus on the core products of:
women's and girls' one-piece swimsuits; women's and girls' two-piece (bikini) swimsuits; men's and boys' swimming trunks; men's and boys' swim/surf/beach shorts. looks at what appears to be a resilient swimwear market, but one which still appears to have to confront the same long term problems of:
developed world long-term ageing demographics; affluence in parts of the world and poverty in others; and cultural and religious barriers to the acceptance of swimwear. Within this report you will see that the retail market for swimwear and beachwear was estimated to be worth US$12.88bn in 2006. In unit terms, this amounted to a market of 1.04bn pieces, which was split 49% for women, 25% for men and 26% for children.
Included in this comprehensive study is an interview with Pamela Scott, managing editor, Underlines and when asked Pamela about NPD in swimwear she stated, "The future is about refinement of existing product …".
If you need to discover more about the future of the global swimwear and beachwear market then this second edition report is the report for you.
Report Coverage :
Chapter 1 Provides an introduction to the report.
Chapter 2 Focuses on the swimwear market providing market definitions, details on sports and fashions, market estimates and the history of swimwear is reviewed.
Chapter 3 Identifies the swimwear and beachwear market, which is valued at US$12.88bn for 2006. Addressing the fundamental market issue of the split between the developed and the developing world.
Chapter 4 Forecasts are made for swimwear and beachwear consumption in detail up to and beyond the 2012 Olympics - the landmark event for swimming.
Chapter 5 Moves on from economics and addresses the product, styling and fabric trends that will drive this market forward. This chapter also contains an in-depth interview with the editor of Underlines Magazine, the trade mouthpiece for lingerie, hosiery and swimwear.
Chapter 6 Profiles some of the major players in this market including, Speedo, Tyr, Gottex, Michael Kors, Catalina, Jantzen and O'Neill.
Finally Chapters 7 and 8 consider the future supply side of the industry focusing on China and Brazil.
Table of Contents:
Chapter 1 Executive summary Introduction Fashion and function The lingerie market 2004-2007 The lingerie market 2007-2014 and growth opportunities Lingerie branding, pricing and costing Recent industry events A conclusion and a question
Chapter 2 Introduction Bra wars Report coverage
Chapter 3 Market definitions Fashion and function Lingerie garment definitions Geographical definitions Monetary valuations
Chapter 4 The market, 2004-2007 The 2004 lingerie market The 2004 world lingerie market by garment type Regional market data Average prices and review of lingerie market value The 2007 lingerie market The 2007 world lingerie market by garment type Regional market data Average prices and review of lingerie market value Growth, 2007 over 2004
Chapter 5 Market forecasts, 2007-2014 The 2007 world lingerie market The 2014 world lingerie market by garment type Average prices and review of lingerie market value Lingerie’s hot growth opportunities
Chapter 6 Branding, pricing and costing Retail own label, brands and anonymous lingerie Pricing and retail formats Price points Price points and market share Filling in the price-fashion matrix
Chapter 7 Major industry events Sara Lee VF Corporation Warnaco The end of portfolio lingerie brands?
Chapter 8 Interview with Lingerie Buyer The Lingerie Buyer interview it commentary
Chapter 9 Companies and brands Après Sara Lee Europe VF Intimates Division Warnaco Triumph International Eveden (Fantasie) Agent Provocateur A conclusion and a question
For more information kindly visit: http://www.bharatbook.com/detail.asp?id=71582
Global market review of swimwear and beachwear - with forecasts to 2013:
Chapter 1 Introduction Themes Report coverage
Chapter 2 The swimwear market Market definitions Swimwear and beachwear for serious sport and serious fashion How many swimsuits does a woman need? Market estimate data Swimwear and society
Chapter 3 The swimwear market, 2003-2006 The world swimwear and beachwear market, 2003 Regional swimwear and beachwear markets, 2003 Population, 2003 Consumption per person, 2003 The market in units, 2003 Prices, 2003 The market in US dollars, 2003 The world swimwear and beachwear market, 2006 Headline market information Population, 2006 Consumption per person, 2006 The market in units, 2006 Prices, 2006 The market in US dollars, 2006 Brands, private-label and anonymous (no-label), 2006
Chapter 4 The swimwear market, 2006-2013 Headline market information, 2006 Headline market information, 2013 Population, 2013 Consumption per person, 2013 The market in units, 2013 Prices, 2013 The market in US dollars, 2013 Growth 2006-2013 Percentage growth of units, 2006-2013 Timeline trends and shares, 2003-2013
Chapter 5 Swimwear market direction and trends Long and short-term marketing of swimwear Lycra Market direction and drivers The ageing population in the developed world The personal interest in body-care, body-tone and body-flaunt Interview with Pamela Scott, managing editor, Underlines It’s conclusions from the Underlines interview (15 future fundamentals)
Chapter 6 Brand and company profiles Speedo Tyr Gottex Michael Kors Catalina Jantzen O’Neill
Chapter 7 Supply Estimates of the value of supply China
Chapter 8 The Brazilian swimwear industry The Brazilian body image Brazil textiles, an unknown giant The Brazil label Brazil: textile clothing and swimwear facts and figures Population, production and employment Swimwear Swimwear details Brazilian swimwear future prospects More about Brazil in Europe The domestic market: where and how do Brazilians buy beachwear? A few Brazilian brands Amir Slama Lenny, a chic paulista with carioca soul Água de Coco Cia. Maritima Groupo Aguia
for more information kindly visit: http://www.bharatbook.com/detail.asp?id=71582
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